Member Experience / Health Plan Marketing CRM

Target prospects and increase membership

Drive engagement through segmented marketing campaigns to add revenue and maximize return on investment.

Value & Benefits

Increased membership

Leverage data-driven insights, automation, and advanced segmentation capabilities to create personalized, impactful campaigns that resonate with prospects.

Value
Benefits

Streamline your marketing processes to optimize campaigns and drive revenue growth.

Automated marketing processes, personalized prospect interaction, and data-driven insights.

Market segmentation

Build targeted prospect lists for each line of business.

Personalized campaigns

Customize inbound and outbound marketing to reach target prospects.

Campaign tracking

Analyze metrics across the entire journey to improve engagement.

Lead nurturing

Get the right information to the right prospect at the right time.

Key features

Complete member interaction visibility at your fingertips

Gain a comprehensive view of every member interaction for personalized and effective support.

Contact Management

Tailored to your unique business requirements

Document prospect interactions, including inbound form fills, outbound connections and social media engagement.

Journey Orchestration

Efficient segmentation for meaningful engagement

Empower your marketing team to target prospects based on demographics and needs to enrich the entire journey.

Collaboration Tools

Seamless teamwork across departments

Utilize efficient CRM tasking as a single source of truth so teams can communicate more effectively and improve productivity.

Automated Workflows

Technology to improve productivity at scale

Automate repetitive, manual processes so skilled employees can focus on higher value activities.

Usher AI